Apple Intelligence’s path in China might shift sooner than expected

Apple is in talks with major Chinese tech companies over how, when and under what circumstances Apple information can be extended to China.

The Cupertino giant is apparently in talks with Tencent and ByteDance (TikTok’s parent company) to launch AI features alongside TikTok. iphone 16.

According to three people familiar with the matter, the main issue is how to integrate Apple’s artificial intelligence models into iPhones sold in China. Reuters Report.

Apple recently launched OpenAI ChatGPT into their device as part of Apple informationwhich enhances Siri with advanced artificial intelligence capabilities, such as assisting with photo-related queries and file management. However, ChatGPT remains unavailable in China because the generative AI service must obtain government approval.

This is why Apple must approach and explore partnerships with local companies cautiously: Apple needs to meet regulatory requirements, especially as it faces declining market share in the country.

Discussions with Tencent and ByteDance are still at an early stage, sources said. Neither Apple nor Tencent commented on the matter, and ByteDance did not respond.

A successful collaboration could give Apple’s local partners a competitive edge in China’s fast-growing field of artificial intelligence, where companies such as ByteDance’s Doubao, Tencent’s Hunyuan and Baidu’s Ernie have already made great strides. .

Apple has reportedly explored using Baidu’s artificial intelligence models, but technical challenges, including a dispute over the use of iPhone user profiles, have hampered progress.

The lack of artificial intelligence features in the latest iPhones sold in China has become a notable setback for Apple, especially as domestic rivals such as Huawei make gains. Huawei launched a smartphone equipped with Chinese-made chips in August, re-entering the high-end market. The report cited data showing that its latest Mate 70 series, which features proprietary AI features, was well received, causing Huawei’s third-quarter sales to surge by 42%, while Apple’s sales fell by 0.3%. Apple information Access to the Chinese market – which will eventually happen, if not fully – will not be too disruptive to buyers there.