Apple TV could win the streaming battle — if it weren’t for this ridiculous problem

i am one of them Apple TV 4K Biggest fan so it’s easy for me Recommend to anyone Want to get rid of your slow smart TV and get a real streaming box. This little device doesn’t take up much space and will make your TV and movie viewing experience so much better.

However, it is The only Apple product I ownwhile I’m left with a lot of extra features because it’s not part of the larger Apple ecosystem, it works just fine as a standalone device. If there’s one problem with it, it’s the high price. Third generation Apple TV 4K Price: $149 The price is just $129 for 128 GB of space (64 GB). That price still makes it the most expensive streaming device, which is a roadblock for many.

Where Apple may be competitive is at the low end of the market. Rather than buying a box that can play Apple Arcade games, perhaps targeting those who just want the streaming app might be worth a look. On the surface, this sounds like a good idea, but Apple is reportedly not open to it. A report from Bloomberg’s Mark Gurman claims that Apple rejected the idea Make an affordable TV stick. It’s a strange decision, and one that could have long-term implications for Apple’s ability to gain market share with Apple TV.

Apple shouldn’t ignore affordability factors

Cheaper options still relevant

It’s worth mentioning that the full price of the Fire Stick 4K is $50, which can often be reduced to half when on sale. If you need something to enhance your viewing experience and don’t need the extra features that the Apple TV 4K offers, the Fire Stick is an enticing option. Because of the $100 price difference, choosing this is almost a no-brainer if you have no particular need for what Apple offers.

That’s part of the reason why it’s important for Apple to target this market, because there are a lot of people in the same situation I’ve described. One sure way to get to this kind of price point for the Apple TV 4K is to buy an older, used model, but that’s not something everyone is willing to do. It’s really puzzling to see Apple not wanting to stay competitive in this space, because it’s easy to see a lot of merit here.

The idea was reportedly floated a few years ago, but Apple decided to keep the box’s premium feel rather than lower the price. Considering the importance of getting people to buy into your ecosystem and subscribe to your services, this seems like the wrong move today. There’s nothing stopping Apple from releasing a stick at the moment, but it’s important to note that such a switch would already be too late.

Fire Stick owners may not switch

it may be too late

Speaking from experience, I am a creature of habit. I don’t like changing things if there’s nothing wrong with my current situation. I stuck with Xfinity as my internet provider for too long, even though cheaper options were available, because I saw no reason to change. Trust me, I get it. For these reasons, Apple may have a hard time winning over those who have already invested in a different streaming stick, whether from Google, Roku or Amazon.

I know it’s hard for me to keep something that I’ve already bought and it worked out so well. Things might be different if this hypothetical person owned a Roku stick but wanted to use an iPhone with an Apple TV. There are many benefits to buying into an ecosystem, so this could be a turning point for someone.

Recent Apple events have seen plenty of announcements, but no further updates for the Apple TV range. We are currently using the third generation Apple TV 4K, and at the same time Rumors spread Regarding a possible fourth generation, everything is just speculation at the moment.

In an ideal world, cheaper options would come in the form of sticks. I can’t see any downsides to it yet, and while I already own an Apple TV 4K, I would definitely consider getting a cheaper TV stick for my bedroom TV. Smart TVs tend to be slow and laggy, and even my original Apple TV 4K left them in the dust. It’s fair to expect a streaming stick to do the same thing.

keep fingers crossed

Apple can do the right thing

Although Apple decided to skip the streaming stick years ago, seeing how much money is left on the table may lead to a change. It’s not that I want to take the side of a company, or look like I support a company, but I welcome the Apple Streaming Stick with open arms. First and foremost, the Apple TV ecosystem is by far the easiest way to stay up to date on the latest Apple TV+ shows and movies.

Due to its smaller size and weaker hardware, the streaming stick may not support Apple Arcade or FaceTime, but that’s okay. Not everyone is going to buy a streaming box to play games. If Apple wants to target the market of people looking for the best streaming quality, the Apple TV Stick could do that.

Considering there were no announcements this year, we’ll have to wait a long time to find out if Apple plans to fill this gap. Apple has always been very hesitant to satisfy budget-focused consumers, and that’s especially true if you look at how long it took the company to release lower-end iPhones. Unfortunately for those looking to buy a cheaper Apple TV, the ball is firmly in Apple’s court. All we can do is pray that Apple shares some information in the coming year.