Can you guess which tech giant got ahead of Apple in smartwatch sales in 2024?

The latest global wearable device quarterly tracking report from IDC (International Data Corporation) shows that the global smart watch device market shipped 139 million units in the first three quarters of 2024.

A slight decrease of 1% year-on-year.

Nonetheless, Huawei has emerged as the dominant player, surpassing rivals such as Apple in cumulative shipments during this period (again, we’re talking about January to September 2024).

Huawei, Report Continued to achieve significant growth, particularly in Asia Pacific, Latin America, the Middle East and Africa markets. High-profile products such as the GT5 and GT5 Pro smartwatches and the second-generation blood pressure monitor have clearly done Huawei a lot of good.

Meanwhile, Apple briefly regained the top spot in the third quarter with the release of its Series 10 smartwatch. good. Of course, Apple will continue to remain attractive in the high-end market, but fierce competition from brands offering products at different price points is also very real.

The Apple Watch remains the top choice around the world, but as the market becomes crowded and consumers want more, Apple will need greater innovation to stay ahead.

That’s why Chinese brands including Huawei and Xiaomi are quickly gaining traction by catering to mid-range and high-end consumers. By contrast, Apple continues to dominate the high-end market – it’s certainly their domain, but they clearly need to keep evolving to stay ahead.

At the same time, Xiaomi’s wrist-worn device shipments grew strongly. Xiaomi would like to thank Xiaomi Mi Band 9 and the upgrades it brings in terms of brightness, battery life, health tracking, etc.

Likewise, Samsung has expanded its product lineup with the launch of seventh-generation devices, high-end Ultra models and entry-level FE versions, complemented by Fit 3 wristbands.

Improved health tracking, smarter AI features, and customizable designs will drive growth: after all, that’s what people want, right? Oh yes, this, and the amazing battery life! If you still haven’t figured it out but you want a smartwatch, maybe it’s best to check out our The best smart watches to buy List!