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Meta tests letting Facebook Marketplace users view eBay listings in a bid to appease the EU
It’s meta function testing this will allow Facebook users to view eBay listings on Facebook Marketplace before being redirected to make a purchase on eBay.
The test, which is being administered to a small group in Germany, France and the United States starting Wednesday, is an attempt to address accusations from the European Union that the social media giant engages in anti-competitive behavior. Antitrust authorities argued that Meta illegally blocked competition by linking Marketplace to its social network and advertising Marketplace to consumers whether they agreed to it or not.
Meta said she was still appealing the European Commission’s decision. In November it was fined $840 million. for abuses that benefit the Marketplace.
“While we disagree with the European Commission’s decision on Facebook Marketplace and continue to appeal it, we are working quickly and constructively to create a solution that takes into account the issues raised,” Mehta said in a post. statement.
Ebay said in blog post that a certain number of ads from “different categories” will begin to appear on some users’ marketplaces. This includes both local and shipped items. eBay shares rose on the news.
“This could benefit people using both platforms,” Mehta said. “Ebay sellers will have access to a Facebook audience, and people using Marketplace will be able to find a wider range of listings from the eBay community.”
2025-01-08 19:42:42